Having a showreel is not just a tool to have available, it is the most important tool. It is more important than a website, or a business card or a resume. Showreel is your resume. It is the video where every ounce of your effort has to be put in to show, not only the things we have filmed, but the versatility of our editing and being able to show the difference. It has to show the most creative things we can put together to give the potential client a reason to hire you.